Design system

The website's clay palette, Inter and Poppins, mapped onto shadcn. Sample content only.

Colour

Background#e6d9c6

Card#f8f2e9

Muted#ebe1d1

Accent#e0d3c0

Border#d9cbb6

Primary#7a2a26

Foreground#2b1d19

Muted text#6f5a51

Page title, Poppins 24

Section heading, Poppins 18

Card title, Inter 15 semibold

Body, Inter 14. Every idea starts in the founder's words.

Meta, Inter 13. Updated 2 hours ago from LinkedIn.

Label, Poppins 11 uppercase

utm_content=visibility-gap

Founder email

We'll send a sign-in link. No password needed.

LiveAwaiting founderChanges requestedDrafting

Customers & Deals

No data yet. Appears after the first sync.

Investor Interest

No data yet. Appears after the first sync.

Key Hires

No data yet. Appears after the first sync.

Piece	Channel	Status
Founders don't have a marketing problemvisibility-gap	LinkedIn	Live
The attribution stackattribution-stack	LinkedIn	Awaiting founder
Why the known founder winsknown-founder	Instagram	Drafting